Fabulous
WE ARE ALL FABULOUS
ICONIC AFFORDABLE & RESPONSIBLY MADE DRESSES FOR FULLER BUSTSÂ
64% of women with a size DD+ chest struggle to find clothes that fit
Are you one of them?
Our mission is to create gorgeous dresses that properly fit, flatter and make you feel Fabulous!
Who Are We
Who Are We
Fabulous is the UK’s No.1 lifestyle brand, reaching 9.5 million women every month. We deliver the topics that matter the most to women across the UK and beyond!
I'm Abby - Deputy Fashion Editor
I’m Abby and I’m Deputy Fashion Editor here at Fabulous, and even though I am surrounded by clothes 24/7 in my job, I constantly struggle to get things to fit my 34G bust - until now.
It's time to fix this...
After learning that two in three of our readers with big chests couldn’t find clothes to fit either, I convinced my bosses it was time to do something about it - it was time to make a clothing line just for women with DD+ boobs!  With the help of more than 2,500 readers, we’ve created seven iconic dresses that flatter your bust and you’ll love to wear for years to come.
Now Shop The Fabulous Fuller Bust Range
The Fabulous Fuller Bust Collection is a limited-edition capsule range that’s a must-buy for anyone with a size DD or bigger chest.
'I am surrounded by clothes 24/7 in my job, I constantly struggle to get things to fit my 34G bust - until now.'
Abby McHale, Deputy Fashion Editor, Fabulous Magazine
HOW WE DID IT
HOW WE DID IT
We used Facebook, WhatsApp and in-person meetings to get 2,500 women with size DD or bigger busts to help us with every aspect of the design process - from the style to fit and colours. Then, a team of specialist designers made essential bust-friendly changes - including lower empire lines, hidden hook and eyes, shirred fabric detailing and adjustable ties - to make clothes that are perfect for bigger busts. Feedback has been overwhelmingly positive, and the range has even appeared on TV. Fashion journalist Mark Heyes featured one of our dresses on ITV’s Lorraine and told viewers it’s a “great range”.
THE FABULOUS ETHOS
THE FABULOUS ETHOS
Helping women, while being ethical and sustainable, is at the heart of our project. A third of clothing produced globally is never sold – this means we risk 26 billion items of clothing being dumped into landfill this year alone, according to sustainable fashion firm This Is Unfolded.
Clothes Without The Waste
To tackle the issue, we operate a made-to-order model, meaning there’s no waste and we can use the money saved to help do some good in the world.
Positive Impact
For every item sold, we donate the savings to Pratham, a leading NGO in India, to help fund education centres for kids in migrant areas. Buying just one Fabulous dress can educate a child for two months. Plus, the garment workers who produce our clothing are paid bonuses from the collection.
FABULOUS VERIFIED REVIEWS
FREQUENTLY ASKED QUESTIONS
When you order you'll see the time it takes to make each item on the product page when you select your size. All orders should ship by the 20th of November, subject to no delays in production.
Fabulous is the UK’s No.1 lifestyle brand, reaching 9.5 million women every month. We deliver the topics that matter the most to our female audience. We're part of the News Uk group.
Of course but we don't offer free returns, it's just not possible as a small company. You can though swap an item for free through our swap platform. Returns must happen within 14 days of delivery.
Our prices are cheaper than other brands because we don't make the same waste - which saves a lot of money, which we then pass on to you in amazing quality pieces and use to do good in the world at the same time!
We create positive impact through 2 ways with the money saved by removing the waste from the process. The first is through paying garment workers higher wages and the second is through funding education courses near our factories with our amazing partners Pratham.
Our factories are near Delhi in India, mostly to the east of the city. We run regular checks on them and also visit every partner personally.
We offer sizes 8-24 and in most styles. We're working to extend this further.
Once you buy from Fabulous Fuller Bust you'll then be able to help us design future collections either through our emails or by joining our private group on Facebook.
It's true there are more than enough clothes in the world but sadly not everyone would stop buying and if they did then we would create horrible financial hardship in many countries in the world. We believe in finding a better way that works for everyone.
Our amazing customer support team will be happy to help answer any questions you have, you can email them on support@fabulousclothing.com